(Ben Unglesbee – Supply chain Dive)
Since Amazon first created the Marketplace to take on eBay, the e-tailer has brought into its fold and onto its website millions of third-party sellers.
By 2016, third-party goods accounted for half of all merchandise sold through the site. Credit Suisse has put Marketplace’s sales at $135 billion, and that could expand $259 billion by 2020, according to figures cited in Entrepreneur magazine.
That’s a lot of stuff. It’s a massive river of stuff, as the company’s name aspires to. And into that massive river of goods, by many accounts, pours a steady stream of counterfeits and knockoffs. Click here to read more.