Canada Invests $75M in Agriprogram to Expand Agricultural Exports

Trade Update • Feb. 11, 2026

Key Points

  • Canada launches two Market Diversification streams under the AgriMarketing Program.

  • Total investment: $75 million over five years (2026–2031).

  • Programs target agriculture, agri-food, fish, and seafood sectors affected by trade barriers.

  • Applications open February 13, 2026; eligibility and guidelines are on the program website.

  • Funding is separate from $129.97 million previously allocated under the Sustainable Canadian Agricultural Partnership.

Yellow canola field in Canada with a transparent Canadian flag overlay, representing agricultural exports and market diversification

C​​​​​​anada is expanding support for agricultural exports with two new Market Diversification streams under the AgriMarketing Program. The $75 million investment over five years helps industry organizations and SMEs reach new global markets and reduce dependence on traditional trading partners. Priority sectors include canola, pulses, pork, fish, and seafood. The program also supports interprovincial trade and strengthens the competitiveness of Canada’s agriculture and agri-food industries.

On February 10, 2026, at Food and Beverage Canada’s annual Policy Breakfast, Minister Heath MacDonald announced the two new program streams:

  1. Market Diversification for National Industry Associations
  2. Market Diversification for Small and Medium-sized Enterprises

Applications open February 13, 2026. Full eligibility and application details can be found on the program website.

Funding Details

  • Total funding is $75 million over five years (2026–2031).
  • Separate from $129.97 million previously allocated under the Sustainable Canadian Agricultural Partnership.
  • Open to all sectors; priority given to industries affected by trade barriers, including canola, pulses, pork, fish, and seafood.

The AgriMarketing program aims to:

  • Expand exports into high-growth and non-traditional markets
  • Strengthen interprovincial trade
  • Support sectors affected by trade barriers (canola, pulses, pork, fish, seafood)
  • Give farmers, processors, and exporters tools to compete globally
  • Help industry organizations and SMEs build partnerships and improve competitiveness

The $75 million in additional AgriMarketing Program funding was announced by Prime Minister Mark Carney on September 5, 2025, as part of Budget 2025.

Minister’s Comment

“The AgriMarketing Program Market Diversification streams encourage Canada’s agriculture, agri-food, fish, and seafood sectors to seize more global opportunities. By helping industry organizations and exporters expand into emerging markets, we’re promoting Canadian products, deepening partnerships, and fostering growth, resiliency, and competitiveness.”
Heath MacDonald, Minister of Agriculture and Food
Your Content Goes Here
Your Content Goes Here, Your Content Goes Here

How GHY Can Help?

GHY specializes in helping businesses navigate and reduce the impacts of tariffs through strategic solutions tailored to their needs. Our experts can audit your supply chain to identify inefficiencies, uncover cost-saving opportunities, and ensure compliance with evolving trade regulations. We also employ tariff engineering techniques to optimize product classification and sourcing strategies, minimizing duty exposure and maximizing profitability.

By partnering with GHY, your business gains access to the tools and expertise needed to streamline operations and stay competitive in a challenging trade environment.

Contact Us Today! Booking a Meeting, email consult@ghy.com, or call +1 (800) 667-0771.

Subscribe!

Stay in the loop, stay compliant! Get weekly or daily insights into all things trade and event invites, delivered right to your inbox.

.